The elegantly dressed Ariana Grande wears sparkling Swarovski jewelry and radiates stylish elegance and glamor.Elegantly dressed Ariana Grande and a male model next to her wear sparkling Swarovski jewelry and radiate stylish elegance and glamor.
Open today 9:00 to 19:00
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Welcome back to the Party of Dreams, where Ariana Grande lights up the celebrations.

Party of Dreams
Elegantly dressed Ariana Grande wearing sunglasses and a male model next to her wear sparkling Swarovski jewelry and radiate stylish elegance and glamor.
A sparkling Swarovski necklace presented on a burgundy velvety fabric.
A sparkling bracelet from Swarovski presented on a burgundy velvety fabric.

Light up the party

Get dancefloor ready with shimmering Swarovski jewelry. Follow Ariana Grande's lead with radiant designs for all-night celebrations.

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Millenia Collection

A timeless Swarovski style, Millenia injects refinement into every wardrobe. Discover jewelry in a bold mix of cuts and colors, along with a striking range of other products inspired by the family.
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Ariana Grande x Swarovski Capsule Collection

Modern, timeless, and ultra-glamorous, this co-created collection merges extravagant joy with pure star power. Explore the new collection and selected highlight pieces now at our Swarovski Kristallwelten Stores Wattens, Innsbruck and Wien.
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Timeless Meets Modern
Model wears sparkling jewelry from the Swarovski Vienna Collection — eye-catching earrings, necklaces and brooches with crystal details, presented against a green background with the Swarovski logo.
Swarovski swan shaped pendant made from sparkling crystals — part of the Vienna Collection.

The Vienna Collection

Inspired by the Swarovski Swan’s singular majesty, The Vienna Collection crystallizes 130 years of joy, creativity, and savoir-faire. An abstract interpretation of our House emblem, architectural feather-like forms balance kinetic energy with extraordinary grace and beauty.

Discover the entire collection and selected highlights in our Swarovski Kristallwelten Stores Wattens, Innsbruck, and Wien.

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Swarovski Creators Lab
Iconic designs and accessories from global brands, set with sparkling Swarovski crystals, hang artfully arranged on golden cords. To discover now at Swarovski Kristallwelten Stores.

130 Years of Joy

Welcome to the Swarovski Creators Lab. Here, we’re dreaming up uniquely collectible, limited-release items, created in collaboration with esteemed brands worldwide. Discover the collection now in our Swarovski Kristallwelten Stores Wattens, Innsbruck and Wien. In celebration of our 130th anniversary, seven global brands will enter our world of crystal innovation to make their iconic designs shine.

Spearheaded by Global Creative Director, Giovanna Engelbert, the Swarovski Creators Lab is a collaborative space and catalyst for creativity. Transforming pop luxury items into light-filled limited-editions, each piece of this collection pays homage to our infinite savoir-faire while highlighting the transformative power of crystal.
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Step into the enchanting Land of Oz
Two crystal figures from the Wicked x Swarovski collection: the green witch in black and glinda in pink face each other on sparkling rocks, in front of a colorful sky.

Wicked x Swarovski

Transform your home into the enchanting Land of Oz with the Swarovski x Wicked collection. The crystallized forms of Glinda, Elphaba, and Glinda's magic wand add bewitching charm to your collection.

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SWAROVSKI KRISTALLWELTEN STORES

Wattens

Kristallweltenstraße 1
6112 Wattens,
Austria
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Innsbruck

Herzog-Friedrich-Straße 39
6020 Innsbruck,
Austria
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Wien

Kärntner Straße 24
1010 Wien
Austria
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