Marilyn, Forever Inspiring

Eine Ausstellungspräsentation zeigt einen mit Kristallen bedeckten Torso auf einem schwarzen Sockel, verziert mit einer großen schwarzen Stoffschleife. Daneben steht ein Schwarz-Weiß-Foto, das eine Bühnenszene mit einer Person in einem funkelnden Bühnenkostüm zeigt. Im Vordergrund befindet sich ein Paar leuchtend rote, kristallbesetzte High Heels auf einer schwarzen Fläche.

From May 18, 2026, Swarovski Kristallwelten will present a curated tribute to Marilyn Monroe. Featured are special exhibits from the Swarovski Corporate Archive as well as the unique private collection of Ted Stampfer – including fashion pieces, jewelry, accessories, fan mail and memorabilia.

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The Tribute for the 100^th Birthday

Shine, glamour and personality

Marilyn Monroe is an icon of pop culture – a woman whose radiance, elegance and vulnerability achieved worldwide cult status.

For her 100th birthday, Swarovski Kristallwelten presents a tribute that unites objects from Marilyn’s private life with those from her glamorous public appearances. Discover personal items, touching stories and the unmistakable presence that has inspired generations. Together they portray an authentic image of a woman whose duality between strength and sensitivity continues to fascinate today.

A person stands between two sparkling mannequins in an illuminated exhibition room. The doll on the left is wearing a tight-fitting, floor-length dress in light cream white, the doll on the right is wearing a floor-length dress in bright pink with narrow straps. Behind them are display cases with jewelry and reflective surfaces, which create a glamorous atmosphere.

“We are all of us stars, and we deserve totwinkle.” – Marilyn Monroe

Exhibits & Highlights

A glimpse into the life of an icon

A person wearing a black shirt and black gloves holds a beige, folded document in their hands. In the background, you can see a sparkling exhibition environment and a mannequin with a floor-length, pink dress. Jewelry showcases and reflective surfaces create a luxurious atmosphere.

A person with shoulder-length hair stands in front of a glass display case and looks at a mannequin. The doll is wearing a floor-length, pink dress with narrow straps and a sparkling surface. Reflections, lights and decorative elements in the background create a luxurious exhibition atmosphere.

Two sparkling mannequins face each other in an exhibition setting. The left figure wears a tight-fitting, floor-length dress in cream white, the right figure a floor-length dress in bright pink. In the background, there are several glass cabinets with jewelry, reflections and light reflections, which give the scene a luxurious museum atmosphere.

Visitors can look forward to selected original memorabilia – from clothing items from Marilyn’s personal wardrobe to beauty objects, letters and photographs. The exhibition is complemented by stunning evening gowns from films and events. A photo spot designed like an Old Hollywood dressing table invites guests to capture their own moment. The exhibition is included in the day ticket.

“For me, the only way to gain an unfilteredview of her life is through her personal belongings.” – Ted Stampfer

More than a myth

Did you know?

Marilyn Monroe crafted her public image with remarkable precision –while simultaneously fighting for artistic freedom. She founded her own production company, reinvented herself and remained true to her sensitive, reflective side. Her career, style and personality continue to shape fashion, film and pop culture today.

A sparkling black window hand holds a long pearl necklace of bright, round pearls. The hand is in a glass case with a dark background, which reflects points of light and reflections. The presentation looks elegant and luxurious.

Other Highlights

Stars, Fashion & Hollywood

Nowhere but Hollywood itself will you find so many stars gathered in a single room: Visit the Chamber of Wonder The Art of Performance at Swarovski Kristallwelten in Wattens and admire more original costumes and legendary looks of international stars.

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Swarovski and Pop Culture

World-renowned artists are currently taking over the stages at Swarovski Kristallwelten Stores in Wattens, Innsbruck, and Vienna. From Coachella Festival to the Met Gala: experience pop culture up close and immerse yourself in a world full of glamour and sparkle.

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